Supplier Diversity isn’t just about engaging suppliers based on minority of skin color, ethnicity, origin, gender, sexual orientation, veteran experience or physical disability. It really is about making opportunities available – NOT GUARANTEED – to the broadest base of potentially diverse suppliers.

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Since then WBENC has grown to include fourteen Regional Partner Organizations that certify women owned businesses throughout the United States.

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Maybe all of us need to re-learn this lesson periodically so we entrepreneurs can be more proactive about our “customer-ness”. Often times we’re so busy running our businesses, providing services for our own customers that we neglect the fact we are another company’s client and a part of their revenue stream.

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